Set against a poetic all American backdrop from the spring men’s show. The window juxtaposes coach’s core values revolving around leatherwork, craftsmanship and artisanship with the mood and tough romance of the Spring 17 Men's collection. This design is brought to life thru an art installation using 100's of beautifully chromed leather craft tools composed in the shape of a heart, in one window and hovering over the merchandise in the other. The entire scheme uses authentic and modern materials such as warm chrome, wood, neon lights, leather, etc. to create the perfect backdrop to the irreverent and bold collection created by Los Angeles based Artist, Gary Baseman in collaboration with Coach.